Social media for Cleaning Businesses

You clean homes all day. Posting about it shouldn't take your evening.

We write and design a full month of social media content for residential cleaning businesses. Before-and-afters, cleaning tips, promos, review graphics — already written, already designed. You add your logo and post.

Written for residential cleaning businesses 14-day free trial
3 Signs Your Home Needs a Deep Clean
$50 Off Your First Deep Clean
Built only for residential cleaning businesses
20 graphics + 30 captions a month
Cancel anytime
Sound familiar?

What actually stops residential cleaning businesses from posting.

You finish at 6pm with nothing left

After a day of deep cleans, sitting down to design a Facebook post is the last thing you want to do. So it doesn't happen.

Referrals dried up and you went quiet

Cleaning is a word-of-mouth business. When you stop showing up online, you stop being the name people remember.

Your before-and-afters sit in your camera roll

You have hundreds of genuinely impressive photos. They're doing nothing for you in a phone gallery.

The competition posts three times a week

The other company in town isn't better at cleaning. They're just more visible, and that's what gets the call.

What you get

The kind of Cleaning content in every batch.

Not generic business posts with your logo dropped on top. These are the post types that actually work for residential cleaning businesses.

✓
Before & after postsFrames built for your own job photos
✓
Cleaning tipsQuick homeowner advice that gets shared
✓
Service spotlightsDeep cleans, move-outs, recurring plans
✓
Client review graphicsTurn a 5-star review into a post
✓
Booking & availability“Two Tuesday slots left this month”
✓
Seasonal cleaningSpring reset, holiday prep, back-to-school
✓
Promotional offersFirst-clean discounts and referral offers
✓
Trust buildersInsured, bonded, background-checked
✓
Educational postsWhy grout goes dark, what a deep clean includes
✓
Engagement postsQuestions and polls that get comments
✓
Local contentNeighborhood-specific and community posts
✓
Team introductionsPut a face to the people entering homes
Every month you receive

20 ready-to-post graphics, 30 written captions and a posting calendar telling you what to run and when — all Cleaning-specific. Pro adds email & text promo templates, a local SEO + hashtag guide and a how-to video. Elite adds your branding applied for you and a monthly strategy call.

How it works

Pop it in. Lock it down. Post it.

Four steps, one sitting a month. That's the whole system.

01

Choose your industry

You're already here. Everything you get is written for residential cleaning businesses.

02

Choose your plan

Starter, Pro or Elite. Each one lands as a fresh batch of Cleaning content every month.

03

Make it yours

Pop in your logo, phone number and offers in free Canva. On Elite, we do this part for you.

04

Post consistently

Follow the calendar, copy the caption, post. No more staring at a blank screen wondering what to say.

Free sample pack

Try the content before you pay for anything.

The Free Cleaning Business Social Media Sample Pack: three ready-to-post graphics, three matching captions and a short guide to customizing them. Look at the real work before you spend a cent.

3 Signs Your Home Needs a Deep Clean$50 Off Your First Deep CleanMeet the Team Keeping Your Home Spotless

No card. Your download opens on the very next page, and we'll email you the link too. Unsubscribe any time.

Why it works

Consistent posting, without it becoming your second job.

You stay visible

The business people remember is usually the one they keep seeing. Consistent posts keep you on their radar between jobs.

You look established

Clean, on-brand posts make a small crew look like the professional outfit it is.

You get your evenings back

No more designing graphics at 10pm or writing captions in the truck. It's done before the month starts.

You never wonder what to post

The calendar tells you what goes up and when. Just follow it.

It fits your trade

A cleaner gets cleaning posts. An HVAC company gets HVAC posts. Nothing generic.

You keep control

Your accounts, your logins, your audience. We hand you the content; you own the relationship.

A straight note: we're a new business, so you won't find customer testimonials or star ratings here yet. We're not going to make any up. Grab the free sample and judge the actual work.
Pricing

Pick a plan. Get a month of posts.

Every plan is built for your industry and delivered monthly. No contracts, no setup fee, and you keep full control of your own accounts.

Starter
$197/month

The essentials. A full month of posts so your page never goes quiet.

  • 20 ready-to-post graphics
  • 30 written captions
  • Monthly posting calendar
  • Editable in free Canva
  • New batch every month
Choose Starter

14-day free trial · secure Stripe checkout · cancel anytime

Elite
$497/month

Hands-off. We put your branding on everything and plan the month with you.

  • Everything in Pro
  • Custom-branded to your business (logo, colors, details added for you)
  • Monthly strategy call
Choose Elite

14-day free trial · secure Stripe checkout · cancel anytime

Why 30 captions for 20 graphics?

Not a typo. Some graphics work for more than one message, so you get extra caption options — a second angle or a different tone — and can reuse a graphic later in the month without it feeling repetitive. More posts from the same batch.

How the 14-day free trial works

You add a card at checkout and aren't charged for 14 days. Cancel before day 14 and you pay nothing. Want to see the work before entering a card at all? Grab the free sample first.

FAQ

Straight answers.

Every month: 20 ready-to-post graphics, 30 written captions and a posting calendar, all made for your type of business. Pro adds 3 email & text promo templates, a local SEO + hashtag guide and a how-to video walkthrough. Elite adds your branding applied for you and a monthly strategy call.

Actually about cleaning. The captions reference deep cleans, move-out jobs, grout, recurring schedules and the things homeowners genuinely ask about. A generic “happy Monday” post does nothing for a cleaning company, so we don't make those.

Yes. Several graphics are designed as frames and layouts you drop your own photos into, and plenty of the pack — tips, promos, review graphics, service spotlights — needs no photos at all. Start with those and add photos as you build the library.

Yes, 30 a month. You get more captions than graphics on purpose, so some graphics can carry two different messages.

Yes. Every graphic has room for your logo, business name and phone number. On Elite, we add them for you before delivery.

Completely. Everything opens in the free version of Canva. Swap anything in [BRACKETS], change colors, add your own photos.

No. We never ask for your passwords. You post the content yourself or schedule the whole month at once with a free tool like Meta Business Suite.

Once a month. Each billing month brings a new batch.

Your first batch is delivered within 5 business days after we receive your onboarding form. After that, a new batch arrives each month.

Facebook, Instagram, Google Business Profile, LinkedIn, Nextdoor — anywhere that takes a square image and a caption. Graphics are 1080×1080.

No. Free Canva is all you need. You can also post the graphics as-is and put your details in the caption.

Yes, any time. No contract, no cancellation fee. Email hello@poplockandpostit.com and we'll take care of it. Cancel during the 14-day trial and you're never charged. Details are in our refund & cancellation policy.

Content delivered to you is yours to use for your own business's marketing, including after you cancel. You just can't resell or share the templates as your own product. The full wording is in our terms.

Customers in the same industry work from the same monthly batch — that's how the price stays reasonable. Once you add your logo, colors, photos and offers, your posts look like yours. Elite customers get their branding applied for them.

Right now: cleaning businesses and HVAC. We're adding more local service trades next, in the order people ask for them.

Join the waitlist on the homepage and tell us your trade. Requests decide what we build next.

Not your trade?

We build content for other trades too.

Content is built per trade, so pick the one that matches your business.